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   Frequently
Asked Questions
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The secret to forging an innovative and unique web site is being able to fuse aesthetics and functionality. While it is extremely important to make a site visually attractive, it is equally important that every site must be easy to use and intuitive.

Cyber Solution combines technology and superior artistic talent to make this happen. We believe that your Internet presence is a direct reflection of your company. With this in mind we strive to create web design solutions that maximize the look and feel of your company’s identity.


Answers to commonly asked questions about web design,

web hosting and search engine placement.
 
Why do I need a professional web designer/developer to create, update or maintain my web site?
If you are serious about your Internet presence and you are utilizing your web site as a marketing or e-commerce tool, you want your web site to be optimized to reach your target audience. A professional developer/designer goes beyond the visual aspects of the web site and assures that the site functions properly, and provides "behind the scenes" enhancements and development that may not be known by non-professionals or seen by the user. This includes but not limited to optimization for search engine readiness, meta tag development, graphics optimization, and script and code development.
 
 
Can you "guarantee" top ranking on the Search Engines?
Guaranteeing a top ranking in the search engines is impossible. There are over 25 Billion web sites on the Internet and thousands more submitted every day. CyberSolution.co.uk will optimize your web site to be search engine ready for key words that you believe your target audience will use to find you. The web sites developed by CyberSolution.co.uk are designed to be search engine ready for key words associated with their business types, product, services and location.
 
 
 
How will clients find my web site?
You do not want to rely solely on the search engines for getting traffic to your site. The search engines can take weeks even months to list your site unless you are willing to pay for submission. For your web site to get noticed and used, you need to have a marketing strategy. Make sure that your web site address is on all of your current marketing tools, such as your brochures, newsletters, business cards, e-mail correspondence, business letterhead, and other media advertising such as newspaper or radio. Include your web site address in your phone mail message. Make sure that all of your current clients know your web site address. Send them an e-mail or a post card announcing your site. I also recommend listing your site with all appropriate indexing or link services, such as local and national business listing sites. There are many sites that offer links to web sites within business or interest categories.
 
 
 
How long does it take to get my site listed on the search engines?

Each search engine has its own schedule for spidering/indexing and listing web sites. Search engines do not guarantee inclusion from their free submissions and do not give a time line for inclusion, however most web sites that are optimized to be "search engine ready" do get listed. (All web sites developed by CyberSolution.co.uk are optimized for inclusion on the search engines.) You can choose to pay for inclusion of your website to many of the search engines, normally they have information on how soon your listing will appear with the paid inclusion. Most of the paid inclusion plans require payment annually or monthly to keep you in their database. There are also "Pay-Per-Click" advertising options. CyberSolution.co.uk will be happy to assist you with your online marketing plan.

Google, the most frequently used search engine, currently takes about one to three months to index and reindex pages. Google does not have a paid inclusion option. Yahoo/HotBot/Overture/MSN/About do not guarantee that they will list all sites that are submitted to them for free. Other search engines have the same one to three month inclusion time.

Once your URL has been submitted to the search engines, the next thing for you to do is be patient. Unless you have paid for inclusion, you may need to wait for up to three months. Repeated submissions to the search engines does not increase your chances of a more rapid listing and resubmission once you are listed does not improve your ranking unless you have changed your page content.

If you choose or want faster inclusion, CyberSolution.co.uk can assist you to find the most economical way to pay for inclusion. Paying for inclusion is optional.

  
 
 
What if I change my mind about the design or features, or want to add more features?
A web site is very flexible. What you start with can change and evolve as you need or want. A web site is not like purchasing printed material where once it is printed you are stuck with it as it is. Your web site can change any time you want. You can change anything from the text content to the overall design, or add new feature to your existing site any time you choose. Keep your visitors interested in returning by keeping the information on your site current and changing the site to include new information . As your webmaster I will assure that your site is kept current and updates are done in a timely manner.
 
 
 
How do I choose a domain name?
Your domain name can be what ever you choose as long as it is available for purchase. It is recommended that you try to match your business name to your domain name as closely as possible. Many people searching for your business on the web will try typing in www.yourbusinessname.com to find you before attempting a search. Domain names cannot be longer than 63 characters. Your domain name must be registered and an annual fee paid. (New domain name registration and annual renewal is included as part of the webmaster package provided by CyberSolution.co.uk.) You can check availability
|
Domain Names |of domain names by sending a mail to  webmaster@cybersolution.co.uk .
If you have more question about having a professionally designed web site, please feel free to contact  . There is no charge to have questions answered.
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What is Domain Name?
What is Web Hosting
What is E-commerce?

1.What is a Domain Name?

Your Domain Name is Your address on the Web. Just like people use Your phone number to call You on the phone, Your Domain Name allows people to access Your site on the Web. Clever, simple, or easy to remember Domain Names are most desirable as they can play a large part in attracting visitors to Your site. 

Most Domain Names end with ".com (commerce)" (such as soufyandesigns.com), but other extensions such as ".net (network)" and ".org (organization)" are also available. In addition Domains can be used with Your e-mail accounts allowing You to send and receive e-mail with addresses such as "support@Yourcompany.com"


Why do I need a Web site?

  • Five years ago having a Web site was a vanity.
  • Two years ago having a Web site was trendy.
  • Today having a Web site is a NECESSITY.

People are using the Web for everything from researching schoolwork to buying dinner. It's quick and convenient. You can do practically anything right from the comfort of Your home! 

Even people who prefer to shop off-line are researching products on the Web. These days when people are trying to find You, the first place they look is on the Web - and if they don't find You, they will probably find someone else!


What can a Web site do for me?

Your Web site can be used for a large number of tasks such as:

  • Making public announcements
  • Providing support to Your customers
  • Receiving feedback from Your visitors
  • Sharing/distributing files and images
  • And, of course, selling Your products
     

Those might not sound impressive, but don't forget that You'll be able to do those things for people around the world at any time of day or night. You have the potential to become a house-hold name 10,000 miles away.


How does a Web site work?

A Web site is simply a collection of files that reside on a computer connected to the Internet. When someone visits Your site, they are actually contacting that computer, and that computer (called a Web server) gives the visitor the files they want to see. 

It sounds very simple, but most normal computers don't have the power or the software needed to constantly respond to all the requests made by all the visitors to a site. And even if they did, they'd need an extremely fast connection to the Internet to keep up with all the requests. 

  • Most people and small companies don't have the resources to run a Web server, and that is where Web Hosting comes in.

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2. What is Web Hosting?

What is a Web Host?

To have a Web site on the Internet You first need to have a Web server. Unfortunately, owning a Web server can be very costly and requires technical expertise that most businesses don't have. This is where Web Hosts come in. 

  • Web hosting companies provide the equipment and other technical resources that You need without the headaches that come when You have to do it Yourself.

Think of a Web Host as the landlord of building. A landlord rents out storefronts to various businesses. Each business decorates and runs their store differently, and doesn't worry about the maintenance of the building. 

In a similar way a Web Host rents out space on a Web server (or entire Web servers), to various businesses. Each business builds their own Web site and never has to worry about the maintenance of their Web server.

  • In other words, the Web Host provides the place on the Internet where Your Web site lives. It's a lot cheaper than buying You own server, and You don't have to hire the technical staff to take care of it.

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3. What is E-commerce?

E-commerce is the buying and selling of goods and services across the Internet. An e-commerce site can be as simple as a catalog page with a phone number, or it can range all the way to a real-time credit card processing site where customers can purchase downloadable goods and receive them on the spot. E-commerce merchants can range from the small business with a few items for sale all the way to a large online retailer such as buy.com.



Helpful Definitions
 

Ad Clicks
Number of times that a viewer clicks on an ad banner.

Address Verification
Process used by a credit card processor or other party to verify that a customer's ordering address matches their records.

Automated Clearing House
An ACH transaction is an electronic fund transfer through the Federal Reserve Bank from a checking or savings account

Authorization
The process of checking the validity and available balance of a customer's credit card before the transaction can be accepted.

Bandwidth
The amount of information (Web pages, text, graphics, video, sound, etc) that is downloaded through a connection.

Banner
An interactive ad placed on a Web page that is linked to an external advertiser's Web site or another internal page within the same Web site.

Certificate Authority
A Certificate Authority (CA) is a third party which verifies the identity of merchants and their sites. The certificate authority issues a certificate (also called a digital certificate or an authentication certificate) to an applicant company, which can then put the certificate up on its site.

Commerce Server
The server that manages and maintains all transactional and backend data for a commerce Web site.

Cross Promotion
The promotion of a Web site through other traditional forms of advertising such as magazines, newspapers, radio, TV, billboards, etc.

Delayed Settlement Processing
Once a transaction has been authorized, the merchant must ship the hard goods before a transaction can be settled. Delayed settlements are stored online until the merchant selects the transactions for settlement.

Digital Certificate
A Digital Certificate issued by a Certificate Authority certifies that a merchant and a particular Web site are connected, just as a photo on Your driver's license connects Your identity with Your personal details. A Digital Certificate verifies to the shopper that the virtual store is actually associated with a physical address and phone number which can increase the shopper's confidence in the authenticity of the merchant.

Distribution Channel
The method through which a product is sold including retailers, catalogers, Internet commerce Web sites, etc.

Domain Name
The unique name of an Internet Web site. For example, yahoo.com is a Domain Name.

Download
The transfer of information from the Internet to the browsing computer.

Drop Ship
The shipping of a product directly from the manufacturer to the customer without requiring the retailer to carry inventory.

Electronic Software Distribution
Software that can be purchased and downloaded directly from the Internet.

Hit
Each time a Web server sends a file to a browser, a "hit" is recorded in the server file logs.

Home Page
The first page through which a viewer usually enters a Web site.

HTML
Hyper Text Markup Language is the standardized language which allows Web browsers to interpret Web sites.

HTTP
Hyper Text Transfer Protocol is a protocol which allows computers to communicate with each other.

Keywords
Words that may be used by viewers searching for information. Keywords can be purchased from search engine companies so that an appropriate ad banner may be displayed when a viewer searches for a particular word.

Off-Line Transaction Processing
Capture of order and credit card information for later authorization and transaction processing through a traditional card swipe terminal or through a computer.

Order Confirmation
An e-mail message notifying a customer that an order has been received and will be processed.

Order Management System
A system that accepts orders and initiates a process that results in the outbound shipment of a finished good.

Real Time Credit Card Processing
Online authorization of a credit card number in real time informing the merchant that the card has been approved.

Settlement
Once the goods have been shipped to the customer, the merchant can key a transaction for settlement at which time the customer's credit card is charged for the transaction and the proceeds are deposited into the merchant account.

SSL
Secure Socket Layer is an encryption technology on the server that scrambles important data such as credit card numbers and order information when it is being stored or passed from one computer to another.

Shipping Confirmation
An e-mail message that notifies a customer that an order has beenshipped.

URL
Uniform Resource Locator which describes the "address" for a document on the Internet.

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27.05.2005


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